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Then you know what Bob does
I developed the Bob Process as a solution to an emotional issue I was having, a toxic relationship that neither of us could get out off without wanting back in. I'd been collecting ideas for years with the idea of creating Bob.
It worked surprisingly well, really, surprisingly well. Then tried it with others with identical results. The only people it has never worked on is people around 70s and older.

30+ years ago I developed a therapy I called. Neural Protection Programming (NRT). NRT was the result of doing a one day workshop that was a kinesiology styled treatment. One of he results of that was I was able to just stop thinking and my mind was just blank. Something I was well aware of not being able to do before the workshop. Though never diagnosed, at that time I had all the symptoms of severe BiPolar so to be able to just stop thinking was something foreign to me. Problem was within 24 hours it wore off and I was back to square one.
So I set about creating the process I learnt in the workshop as a set of instructions to be given to the brain. In days I got my first results, a clear mind. It still wasn't permanent but a lot quicker and easier to repeat anytime than the process I had learnt at the workshop. After the workshop I did several clients with the process I had learnt at the workshop. One client took 5 hours to complete successfully with the original process, it worked but it wore off for her days later. This lady and had continuous head aches for most of her life, tried everything including brain surgery at one point. After NRT was ready I treated the lady with the headaches with results in just seconds. It did come back but about a week after, I repeated it for free and told her to ring me anytime it returned and she did 4 times but the time in between each redo became longer and longer till I then never heard from her again, I assume she stayed "fixed".
Bob was built upon that original NRT process only designed to target specific emotions at a really deep level, deep enough to wipe out the original cause of the emotion being felt around some scenario from the past. This is well before the internet so nothing online about NRT. 

As a kinesiologist myself for many years but not using it in a the traditional sense, I devoloped NRT shortly after becoming kinesiologist so never did many strictly kinesiology one on one with clients. I did however do one on one with clients doing NRT for over the past 30+ years via muscle testing. Also while experimenting with a new template to help me lucid dream I discovered that the NRT had become permanent. Until playing with the lucid dreaming template I still used NRT as soon as I noticed ANY negative thoughts coming up, which before the Lucid template was about once per month. It's now been over a year and never had to do NRT again (yet?) So I included the lucid detail relevant to making NRT permanent into the Bob Template that is on this site today.
I'm trained in Touch For Health and Kinergetics 1 thru 5 and two other single day trainings, I don't remember the names of those styles, it's been 30+ years after all 🙂

While NRT and Bob do use muscle testing to implement, I dont call NRT kinesiology, NRT was 2 x A4 pages of instructions for the brain/energy field. Bob is 25 x  A4 pages of instructions. I updated the Bob Process template recently and blended NRT so they're now one single process.
The way I would use Bob in a practice would be to offer it as an upsell, or as a final part of every session. I've sold it for as much as $100 for what was at times a 15 minute session.

I would not see Bob as a big part of your business but an add on upsell. Or alternatively to be done at the end of each session so the client feels lighter, mentally clear headed and happier as they leave.

The guarantee that creates guaranteed sales

Because I was offering something outrageously, incredible, magical, ie "clear your worst emotion in under 20 seconds" I had to have an equally outrageous, incredible, magical, guarantee.

It was 
"If you don't feel miraculously, incredibly, magically different ten seconds after then the session is free"

Everyone has always paid and I had them pay AFTER the session so their was zero preasure caused by having to ask for the money back and they still always paid, never had a single person in over 30 years take the guarantee.

What I've charged clients
I've charged everything from free upto $100 per session and the process was 20 seconds long and the rest of the time was chatting with the client pre session and after the session talking about what had just occurred, their results etc. When I started doing NRT I decided I would never not help someone with NRT just because they had no money. They were often the people that really needed NRT and it only takes 20 seconds 🙂

In use
When working with clients you can either surrogate or do standard muscle test with the right "Intent". All this is explained in the members area. Bob is completed with intent and 2 muscle tests one after the other, ie once per second for 2 seconds and the process is done.

How? When you do the Bob Process video on this site the template is loaded into your sub-conscious/energy field, you now carry it with you to use anytime anywhere, no video, no paperwork. This is how I've done it for over 30 years. I did say it will be hard to believe for some. I never thought it would work, I hoped it would. and then I was blown away when it did work. To this day I still marvel at the fact it does. But really that's all that matters, it works. I've had many friends and volunteers test run doing the surrogate process with no prior knowledge of kinesiology or even know what kinesiology is.

My Bob Goals
For years I've played around with over 7 different domain names and websites but wanted to give Bob away for free, but also wanted it to go viral and for many of those yearsthought about how, however day to day life happened and years passed. Then covid and I let all the domain names expire and did no web stuff the past 5 years and have lived in a camper van. I have funds now to advertise but want the site to be self funded. All income that I bring in thru commercial use license and subscription will be used to market the free user side of BobThat.
I do not require or care if you don't mention the BobThat.com website to your clients.
Brand it with any name you choose. 
Even if one of your clients came across Bob they would most likely not recognize it as being connected to what you do. After all you don't make them watch a video, I do.
Free users are allowed to surrogate others but not for cash. Within the 25 pages in the Bob Process are instructions that if the free user does Bob in exchange for cash then the instructions are that the brain will shut down and block the surrogate section of the Bob Process if the free user doesn't have a fully paid up commercial User license, so they can no longer do surrogate session successfully on anyone. I do allow them to barter it, in exchange for anything (except money). The same condition is also built in that if a Commercial User stops paying their subscription the surrogate aspect is shut down for the commercial user.
This has been tested, and it works. I suspected the brain would not allow its human to steal if it could stop it, so I gave it the instructions to ensure it would if it could, turns out it can.

The sole purpose for the rest of my life is to "Bob" as many people as possible. All income from this site goes towards that goal. I have enough money to live comfortably and Bob is very important to me and my time is running out and I fear that the future may be tough so the more people that have Bob and can surrogate Bob the better for everyone around them in hard times. Also why I liked the barter aspect, you know, incase we go full dystopian like so many movies.
I'm 65 with cancer and am refusing chemo and using natural alternatives (date of writing this 27 July 2025) and one tumor is shrinking. So may get a few more years than I thought just a week ago.
As a kinesiologist doing Bob with clients then you're helping more people experience Bob and that's my primary goal. Not to get rich, not to be famous just more happier people. In fact my name is not anywhere on the site.
If I can get 1,000 alt therapy people doing 10 people a week with Bob then that's half a million people per year which goes a long way towards reaching my goal before I go toes up. I also like that because no therapist will call it Bob then no other therapist will know what other therapists are using Bob with clients. So no price wars or competition.
My current target market to start are therapists like yourself, but I think I can get some masseurs, Life coaches, business coaches, etc. Also have another website ready to go for business owners to use with staff, ie, settle down office personality clashes, people quiting because one staff members an ass hole, salesman stressed over brutal divorce affecting his sales etc etc. But that will be thru a totally different website targeted at that specific market. The websites ready. I know a load about mobile advertising and can buy super cheap mobile traffic for pennies per thousand, poor traffic unless the offer is good to attract the "click", I think I can write ads about Bob that will get great click thrus.

Over the years I discovered that word of mouth doesn't work particularly well all the time, I have many theories, one is it is very hard to advertise given the restriction on the words a non MD can use, as I'm sure you are aware. The most was doing seven family members after they saw the result one of them got. But often no referals at all. My assumption, an example, a person was depressed but his family didn't know, he never told them, he came and saw me and got great results with NRT but never told his family as he had never told them he was depressed in the first place. doing one admits the other. Things like that are my assumption. I did do 5 people in one office after the first one had a session and they each paid $100 as they each booked appointments over the next few days after the first. What started it was I treated one of their clients, a schizophrenic and the change in him blew them all away. So one came to see me and gushed about her results, so the other 4 booked in. I did their client for free as he was dead broke. In the story section of the main site here I tell the full story of him. Am I saying I cured his schizophrenia? NO. But he was drastically different, hyper positive, so perhaps he now just had positive schizophrenia instead of negative??? And if you go to the story section check out the one on Jake a two and a half year old, one of twins, the grandson of a friend.

Do I have testimonials? yes. But why use them? does anyone believe testimonials in today's world, I assume most would know that they can be purchased, besides anyone can spend less time than watching a bunch of testimonials by doing the 15 second Bob video and discovering for themselves.

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